Conference Blog

03/12/2007

EconSM Speaker: Marco Boerries, SVP, Yahoo

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BoerriesAs Yahoo SVP-Connected Life, Marco Boerries runs the global business unit that includes the company’s broadband partnerships, digital home initiative, PC client experience, and mobile products and strategy. How can the portals adapt their computer-centric for mobile platforms? What can they do better via mobile devices than on computers? What are the killer apps for mobile devices? What sort of different content partnerships make sense for them? Mobile devices are crucial to the economics of social media. Register for our our conference on April 26 at the Beverly Hilton while some seats are still available.

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