Conference Blog

01/28/2008

Second Edition Of EconSM Conference Coming April 29 @ The Skirball Center In LA

We’re gearing up for the 2008 EconSM Conference to be held April 29, 2008 at the Skirball Cultural Center in Los Angeles. This year we’re advancing the conversation we began at EconSm ‘07 by investigating the evolving economics of social media, looking at the survivors and up-and-comers, and at how deals and business models are being affected by enabling technologies and the creative process.

Since we met at the Beverly Hilton last year, the landscape has continued to grow and evolve, new players have entered the field and the faceoff between old and new media has matured as the industry has seen consolidation, new investment and what many are calling call the Web 2.0 bubble.

Join us April 29, 2008 to get beyond what’s cool and what’s hot and to learn from industry leaders, who know best what works and what doesn’t.

Like all of our events, the day will be highly interactive and include no “presentations,” but thoughtfully moderated discussions between our editors, experts, investors, business leaders and entrepreneurs from journalism, marketing, advertising, finance and technology. In the true spirit of social media, each participant will be a resource, not just a spectator and a balanced mix of conversation and interaction is planned to involve those of you who are participating but are not on stage.

Last year’s speakers included senior execs from Google, Yahoo, CBS, NBCU, MTV and mySpace. We’ll keep you posted as we fine-tune our final program, but expect our topics to include the deals that are charting the course of social media, the user-video revolution, the role of social media in the election, mobile media, interactive entertainment, and more.

We’ll kick off with one of our signature mixers Monday night and roll into a full day event on Tuesday with a luncheon and cocktail reception to follow.

So save the date, we’ll be open for early bird registration very soon; seating will be limited so plan on signing up in February.

If you have suggestions for panelists and/or topics, please email Elizabeth Osder (elizabeth AT paidcontent.org), who we’re very pleased to say will be the editorial program director for EconSM2. Please send other suggestions, sponsorship queries and other conference e-mail to: econsm AT contentnext.com