April 26, 2007 - Beverly Hilton, LA
EconSM is the first conference focused on business models and deals as much as the creative process and enabling technologies in the social media ecosystem.
EconSM is the first conference focused on business models and deals as much as the creative process and enabling technologies in the social media ecosystem.
Frank Cooper III is the vice president of marketing for Pepsi-Cola North America. In his current role, he oversees PCNA’s entire non-cola soft drink portfolio representing over $6 billion in revenue on an annual basis. Frank was formerly PCNA’s vice president of promotions and interactive marketing, where he supervised the company’s national and account-specific retail marketing efforts and leading PCNA’s digital marketing strategy and initiatives.
Prior to Pepsi, Frank spent a decade working as a senior business executive and entrepreneur. From 2001-2003, Cooper headed the Interactive Music Marketing division at AOL. In 1998, Cooper co-founded internet company Urban Box Office Networks, Inc. (UBO).
Cooper received his juris doctorate from Harvard Law School, serving as the Supreme Court editor of the Harvard Law Review.
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