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Stanley Cup

Yahoo Nets Hockey Night In Canada Streaming Rights

Mar 9, 2010 1:50 PM

Canada continues to stick it to the U.S. when it comes to hockey. Not only do they get the gold medal, now Canadians can watch Hockey Night in Canada streamed live on Yahoo Canada for the rest of the season. (For those who made it through the Vancouver closing ceremonies,…

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Posted In: Entertainment, Sports, Companies, Yahoo, Countries, Canada, stanley cup

NHL Nets First-Round ‘Win’ In Stanley Cup Online Video Sales—But Not A Lot Of Cash

Apr 22, 2009 10:45 AM

The Stanley Cup playoffs weren’t very kind to my hometown St. Louis Blues, swept by the Vancouver Canucks, but so far the post-season has been a winner for the NHL’s online video sales. Using a mix of database and contextual marketing, the league tells paidContent it has been able to…

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Posted In: Entertainment, Sports, Technologies / Formats, Broadband, national hockey league, stanley cup

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